Marketing Technology Architect
I operate at the intersection of complex web engineering and business operations helping organizations solve digital bottlenecks.
Keeping up with emerging technology can be difficult. The digital marketing landscape is rapidly shifting from traditional search to AI-driven discovery. CRM, CMS and application development are being transformed daily.
As a technical partner for my clients, I leverage my decade of experience in marketing, my educational background in business management (MBA), and my deep technical expertise to bring clarity and organization to your business systems and integrations.
Along with building and integrating new platforms I audit and modernize legacy infrastructure, optimize data for Large Language Models (LLMs), and execute advanced Generative Engine Optimization (GEO) for websites and applications. I ensure your technical stack isn’t just fast and secure today, but fully prepared for the future of the web and digital marketing.
The Impact
15+
YEARS
ARCHITECTING SYSTEMS
125+
CLIENTS
PLATFORMS MODERNIZED
200+
Projects
Rescued and improved
Services
Platform Rescue and Architecture
When websites stall, platforms become unstable, or legacy architecture limits growth, I step in to identify the problem and build a path forward. Through Platform Rescue and Architecture, I help businesses recover struggling builds, resolve complex technical issues, and modernize existing systems without unnecessary rebuilds.
Systems Integration & MarTech
Disconnected platforms, fragmented data, and manual workflows can hold your marketing operations back. I bring your technology ecosystem together through Systems Integration & marketing technology, connecting your CMS, CRM, marketing automation, and business applications into a cohesive, reliable system.
AI-Forward Modernization
Technology is evolving rapidly, and outdated systems can hold your business back. I can help bring reality and clarity about AI to your business. AI Modernization can be transformational when done thoughtfully and a nightmare when done poorly. I help business evaluate technology, sort through the details, and only implement what is truly effective for their unique situation.
Clients
From universities and nonprofits to startups and established brands, every engagement brings new challenges and perspectives.
- CBS Television
- Nationwide Insurance
- Red Roof Inn
- Pepsi
- Public Storage
- California State University
- SUNY
- Ohio State University
- Johns Hopkins University
- Purdue University
INITIATE A PROJECT
Stop fighting your tech stack. Let’s engineer a solution.
Whether you are an agency needing a white-label technical partner to rescue a failing build, or an enterprise looking to decouple your CMS and future-proof your data for AI discovery, we should talk.